Designers . Wanderers . Airport Bar Creatives . Experience Collectors

 

our mission

When we are developing hotels we take a very close look at the overall market and the specific neighborhood where the property is located. We look at the history of the building, the past identities, the current use. We feel that connection to neighborhood, to history and to people; the grit and the beauty, is what fuels a memorable experience. We imagine what is going to happen next in that market and try to figure out what void we will be filling. Eventually our process unveils a unique identity tale for the individual location and we move from there to creating a design direction, brand touchpoints and a service culture that will be complementary to the story. Every aspect of the hotel needs to come back to and relate to this -- this is what makes people connect to and feel about an experience rather than just appreciate a comfortable bed or fast wireless internet. It is what separates our hotels from generic big box hotels. We think it’s one of the things that gives us soul.

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Hotel design should be an extension of culture and locale- the beauty and the grit.
— M. Butcher

Creating a renegade Cape Cod summer collective

 

Set just on the outskirts of downtown streets filled with buttoned up bed and breakfasts, AWOL is intended to be the place to come as you are and without pretense or prescription imposed through design. No shiplap, no rope knots or anchors or nautical stripes. No tufted club chairs or floral wallpaper, and nothing particularly refined. It’s a place where we wanted the serenity of the inside of the room to compliment the beauty of its surroundings. The guestrooms are seductive in a tattered, natural, no fuss or frills kind of way- the naked of design- reflecting back on nature and the unperfect that makes it beautiful. All of this though, without taking ourselves too seriously. We expect AWOL to be an escape, to or from. As the name denotes, absent without leave- a place where no one needs to know where you are, or who you are, unless you choose. The outdoor space at AWOL will feature several areas made for gathering and equally as many made for privacy. AWOL is meant to be the P-Town experience to be whoever you want to be without the feeling of design creating rules for your behavior.

 

 

Classic Cape Cod with a modern twist.

 

We approached the Coonamessett Inn project with respect to the property’s importance in the community. People have been celebrating and honoring traditions at the Coonamessett for generations; it’s truly part of the fabric of the community.  In some ways it felt to us like the town’s grandmother's house- a place filled with comfort and nostalgia, family and friends, and the natural place to gather for all occasions. The Coonamessett oozes a feeling of local soul, which is why we are so excited to be involved. While we wanted to maintain the feeling comfort and connection, like you would feel at your grandmother's house, we wanted to evolve the look and feel….think hip grandma. Our intention was to pay homage to some of the Cape’s very distinct and traditional design elements while reimagining a more modern iteration of what that could be. A modern take on toile throw pillows, lace inspired wallpaper, leather, vintage books, sun hats, various installations of decorator’s white shiplap, flowy drapery mixed with streamlined furnishings like repurposed luggage side tables and polished four-post beds are all elements incorporated into the new design. Some rooms boast maritime-inspired features like ticking fabric, knotty pine, iron-framed beds, and white washed pickled floors with deep colored accents in shades of navy and charcoal. We hope to bring the Coonamessett into today while highlighting the millions of stories and memories of it’s past.

 

 

 

 

 

A modern re-imagination of a sea captain's home.

 

Over the hill and through the (red)woods the middle of nowhere finally opens up to the dramatic jagged pacific coastline that is the backdrop of Mendocino village. This quirky, soulful place could be out of a storybook, adorned with weathered but colorful, small but ornate houses lining each small street- each with its own distinct personality. There’s a general feeling that time has stopped in this beautiful community, little attention is paid to much else than respecting the earth and befriending your neighbors. You’ll find yourself walking down the middle of the wide streets at any time of day- the lights in town go out at 8pm, and the town sleeps (except at Dick’s Place). Each morning you wake up in a grey haze but only until the brightest, warmest sun breaks the fog just before noon. The pace is different in Mendocino, which is part of what makes it one of our most favorite places on earth. Mendo has very rich history, which has been preserved impeccably. The story here is based on redwood logging, art and oriental shipwrecks which brought goods. We approached John Dougherty house by trying to reimage how the sea captain himself would have lived today-with functional, no frill antique pieces mixed with modern nautical elements- still remaining understated and calm and oriented toward the sea and surrounding nature that the Mendocino community is rooted in.

 
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